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November 26, 2014 | 4th Kislev 5775

May 22, 2013 - Social Media 101 for Your Congregation

In this webinar, we'll discuss how to use social media as an invaluable congregational marketing and communications tools.

In this webinar, we'll discuss how to use social media as an invaluable congregational marketing and communications tools. Hosted by Rabbi Victor Appell, URJ Congregational Marketing Director, with featured presenter Kate Bigam, URJ Social Media and Community Manager.

Topics will include:
  • Getting started
  • Assessing your community's capacity for online engagement
  • Determining language and tone
  • Enhancing online communications across multiple platforms
  • Supplementing traditional PR
  • Measuring success

Kate Bigam is the URJ's Social Media and Community Manager, responsible for maintaining the Reform Movement's blogs, Facebook page, Twitter account, and more. Prior to this, she served as a Congregational Representative for the URJ's East District and at the Religious Action Center as Press Secretary and as an Eisendrath Legislative Assistant. Kate graduated from Kent State University with a degree in magazine journalism and is a prolific blogger whose writing has been featured in The New York Times and The Washington Post.

Title: Social Media 101 for Your Congregation
Date:
Wednesday, May 22, 2013
Time:
2:00 PM - 3:00 PM ET



After registering you will receive a confirmation email containing information about joining the webinar.

System Requirements

PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server

Mac®-based attendees
Required: Mac OS® X 10.5 or newer

Mobile attendees
Required: iPhone®, iPad®, Android™ phone or Android tablet

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